Subject: from our side of the desk.
From: maude <[email-masked]>
To: Timothy Bourdeau <[email-masked]>
Date: Wed, 13 May 2026 15:15:03 +0000 (UTC)

Hi, it’s Eva.

There’s something about May that feels collectively optimistic.* The light stays longer. Calendars begin filling again. People re-emerge slightly overdressed for 72 degrees.

*At maude, we like to think the return of exposed knees and long weekends also reminds people they have an intimate life (helpful, considering intimacy has been linked to increased dopamine, better sleep and lower stress, but we digress).

A few things from our side of the desk.

Memorial Day Sale, incoming
From 5/22–5/26, we’ll be offering 25% off select maude essentials for Memorial Day weekend.

A small encouragement to replenish the nightstand, carry-on or medicine cabinet before summer weekends begin fully behaving like summer weekends. A few exclusions apply, but there will be plenty worth exploring.

Mark your calendar.

Shine is back
After many requests, emails, DMs and gentle threats, Shine Aloe is officially back in stock.

Our organic aloe-based lubricant was designed to feel uncomplicated in every sense of the word: pH-friendly. Fragrance-free. Glycerin-free. Comfortable enough for regular use and good enough to become a permanent fixture on the nightstand.

[Shop shine aloe](https://getmaude.com/products/shine-organic-lube).

Sex Ed for All Month
May is Sex Ed for All Month, which feels increasingly important in a moment where access to comprehensive, inclusive sex education remains uneven at best. This month, we’re supporting organizations working to expand access through limited-edition merchandise and giveback initiatives tied to select purchases.

[Explore the collection.](https://getmaude.com/collections/merch)

A few recent reads from The Maudern
In the spirit of education, curiosity and ongoing maintenance:

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[The sex ed you deserved, according to SIECUS](https://getmaude.com/blogs/themaudern/the-sex-ed-you-deserved-according-to-siecus)

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[Sex education in America](https://getmaude.com/blogs/themaudern/sex-education-in-america)

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[Why abstinence-only sex ed is not the answer](https://getmaude.com/blogs/themaudern/why-abstinence-only-sex-ed-is-not-the-answer)

[Read more on The Maudern.](http://themaudern.com/)

From our small team to you, thank you for being here and let's hear it for SEFA month, eh?

Eva
Founder, maude

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